Hollywood Riviera Homes Sell – Staging Helps – To “Stage” or not to “Stage?” This has become a more recognized question these days in real estate. It wasn’t that long ago that people here in the South Bay didn’t even know what “Staging” meant. I became “ASP” (Accredited Staging Professional) back in 2002 before anyone […]

Hollywood Riviera Homes Sell – Staging Helps –

To “Stage” or not to “Stage?”  This has become a more recognized question these days in real estate.  It wasn’t that long ago that people here in the South Bay didn’t even know what “Staging” meant.   I became “ASP” (Accredited Staging Professional) back in 2002 before anyone knew what it meant.  I’d say most Realtors do some sort of “staging” of their clients’ homes prior to putting them on the market, but real “staging” is a whole other ball game.  It can be a very hard discussion with some sellers who really love the way their home looks.  Maybe they did the “remodel” in the 70’s and are still fond of every choice they made – completely unaware of the fact that their “remodel” is now obsolete.   I typically “stage” most of the houses I put on the market, but sometimes when it is really hard to get the client to understand what it really means to stage their home…..it can still go awry.  This is when it’s a good idea to bring in a “professional stager.”  They can be the “bad guy.”  I have a great “stager” and she just makes it look so easy.  The name of her company is “Staged Right”.   She really knows how to “Stage” a home to get it SOLD!  Ideally I like to get her to do the job, but sometimes we take it upon myself to do the “staging.”  An example of having it go awry – told a client that we wanted him to put “mulch” in the front where there was a lot of dirt.  He said he wanted to do it himself and we let him.  Oh what a mistake that was…..I show up the next day and he’s put in mulch alright…but it was “gro-mulch” which is enhanced by manure.  Exactly what not to do – lay fresh manure the week the house goes on the market.   Can you imagine?  We had a good laugh anyway!

Sometimes ‘staging’ can be as simple as a paint job – check out the difference a paint job made on this house I recently sold in the Hollywood Riviera.

Before the Paint Job – Pink is not so popular!
After the Paint Job!
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About Me
Kelly Feb 2026 A crop

Kelly Evans

Kelly Evans, your trusted South Bay real estate expert since 2000. From guiding seamless home sales to sharing insider tips on local lifestyle and neighborhoods, Kelly delivers exceptional service at every step.

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